ISH

The Intellectual Side Hustle

The Publication

Analysis, signals, and honest commentary on the emerging market for domain expertise in AI training — for serious professionals who want to understand it clearly.

Featured — Market Signal

When the CEO of a $10 Billion AI Company Tells You This Is the Biggest Job Category in the World, You Should Probably Listen

Brendan Foody of Mercor made a public claim that deserves more careful attention than it has received. Here is the structural argument underneath it — and what it means for you.

Mucha Murapa17 May 2026Read the article →

All Articles

Market Signal16 May 2026

LinkedIn Just Told You Something Important. Most People Missed It.

LinkedIn is building an AI labour marketplace paying up to £150/hr for domain experts. The rate is interesting. The fact that LinkedIn is building it at all is the real story.

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Opinion15 May 2026

Prof Galloway Is Right About Side Hustles. He's Just Not Describing This One.

Scott Galloway's scepticism of the side hustle economy is well-founded and largely correct. But it applies to a different category of work than the one we are talking about.

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